About Advertisements and Factory Photo Collection:

"Go Olds '60" was the slogan General Motors used for it's 1960 Oldsmobile advertising campaign. And what a campaign it was--it had Bing Crosby, Florence Henderson, and even Miss America 1960 as spokesmen. It's fascinating to see the different directions the ad campaign went, from introducing the '60 model year as "new for the new decade" to stressing how quiet and smooth the ride was. They produced a pretty wide range of magazine and newspaper ads, and they offer a unique window into both these cars and the times they were built in.